Hang Seng training and user platform

Hang Seng came to us to devise, prototype, design and develop an iPad-optimised online tool. The intention was to improve customer experience by effectively promoting and encouraging the use of Hang Seng’s mobile banking app.

Client
Hang Seng
What we did
Strategy, UX&UI Design, Development, Mobile App
Launched
June 2019
01

The results

An intuitive tool launched in ten weeks from project kick-off to delivery, including marketing collaterals. The client was quite pleased with the end product as well as the quick turnaround time.

Hang Seng training and user platform - Landing pageHang Seng training and user platform

Intuitive and graphic-rich interface

We created a platform for Client Advocates to show Hang Seng clients visiting the bank to explore and navigate their way around the mobile banking app. Rather than using content, we crafted graphics to go with each step for a better user experience. The tool also includes a short survey for clients to rate the performance of advocates and a few other metrics accessible on the admin dashboard.

02

Design

Creating an iPad-focused product gave us the right constraints to make the right decisions on creativity and innovation. By utilising Hang Seng’s established brand, we were able to create a graphics and image-driven interface that were assembled with the intention of simplifying the content to deliver the right message.

Hang Seng training and user platformHang Seng training and user platformHang Seng training and user platformHang Seng training and user platformHang Seng training and user platformHang Seng training and user platformHang Seng training and user platformHang Seng training and user platform
The client was able to come to us with a well-defined project scope. This was particularly valuable for our team to deliver a product with a challenging timeline.
Brice Lamarque
Clients and Operations Director, Partner, Rush Hour Digital
Brice Lamarque, Clients and Operations Director, Partner
03

Technology

The tool is built as a standard Drupal project. What was exciting was the device-specific optimisation requirement. Our team is always looking forward to challenging projects where our skills are further developed and tested. 

Hang Seng training and user platform

Let’s build something together
line

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